my role
UI/UX Designer
timeline
1 Month
Responsibilities
Research
Interaction Design
Visual Design
Prototyping
Overview
"Health Care" is an innovative mobile application designed to track and improve users' health. Combining features for sleep tracking, physical activity monitoring, nutrition tracking, and cardiovascular health, it offers a comprehensive approach to health care. With this app, users can not only monitor their physical condition but also engage in sports by following various workout programs. Thanks to its functional and intuitive design, "Health Care" makes health care accessible and convenient for every user.
INITIAL CHALLENGES
Designing the "Health Care" app posed initial challenges. Integrating multiple health tracking features cohesively required careful planning. Ensuring user-friendliness across different technical proficiencies was crucial. Designing visually appealing interfaces for complex health data was challenging. Maintaining consistency across platforms and devices demanded attention to responsive design principles. Despite challenges, the result was an intuitive user experience promoting health and well-being.
RESEARCH &
brand immersion
During the brand immersion and research phase for "Health Care," we delved into the diverse landscape of health and wellness brands, examining various platforms from fitness apps to medical services. This involved analysing visual identities, user interfaces, and messaging strategies to identify effective design approaches. Extensive user research provided insights into user behaviours, preferences, and pain points, informing design decisions. Additionally, studying industry trends ensured the app remained innovative, resulting in a cohesive and user-centered experience aligned with the brand identity.
user persona
FRUSTRATION
Limited time for exercise due to family and work obligations, often leading to feelings of guilt and frustration for neglecting personal health.
Difficulty in controlling diet and tracking calories due to time constraints, resulting in inconsistent eating habits.
Struggling to find reliable health information and resources amidst conflicting advice, making it challenging to establish a consistent wellness routine.
GOALS
Improve physical fitness and overall health by finding creative ways to incorporate exercise into a busy schedule, such as short, efficient workouts or active family activities.
Improve physical fitness and overall health by finding creative ways to incorporate exercise into a busy schedule, such as short, efficient workouts or active family activities.
Access trustworthy health information and resources to help navigate the complexities of wellness and make informed decisions about personal health and fitness routines.
Balancing work, family, and personal health is a constant juggling act for me. I'm determined to prioritize my well-being, but finding the time and resources to do so can be overwhelming. I'm seeking an app that understands the challenges of busy lifestyles and offers practical solutions to help me achieve my health and fitness goals.
KEY LEARNINGS
Personalisation
is paramount
Understanding the diverse needs and preferences of users when it comes to health and wellness is crucial. Tailoring the user experience to accommodate various lifestyles, health goals, and levels of fitness enhances engagement and satisfaction.
Seamlessness
promotes adoption
Simplifying the user journey and integrating features seamlessly into daily routines encourages consistent usage of the app. Minimising friction points, such as complex registration processes or cumbersome data entry, fosters a positive user experience and increases the likelihood of long-term app adoption.
Empowering users
through education
Providing users with accessible and informative content about health and fitness empowers them to make informed decisions and take control of their well-being. Incorporating educational resources within the app, such as articles, tips, and tutorials, enhances user engagement and fosters a sense of ownership over one's health journey.
